With all the focus on how automotive retail is changing, it can be easy to forget just how much fun cars can be, and how the summer time is a time for classic cars, road trips and cruising.
When Technology Empowers People: The Critical Connection that Helps Build a Positive Retail Experience
The registration and title of a car is the vital last handshake, the turn of the page into the next consumer loyalty phase, and the last chapter in a connected story the buyer tells their friends and family.
Dealertrack Cuts the Ribbon on New Headquarters
From the way it stands to how it symbolizes the strength of the brand and our principles of innovation and community…we’re quite proud of our new HQ.
eBook: Top Five Menu Selling Tips
Successful dealerships are using mobile technology to create a positive and consultative aftermarket sales experience. Transform your menu selling workflow with these helpful tips.
The Warning Signs of Time-Wasting Tech
In order to benefit from the promise of technology-induced efficiency, dealerships need to demand simplicity, flexibility, and proactive partnerships from their vendors.
Three Key Yahoo! Takeaways for Automotive Retail
The demise of Yahoo! is the end of an era, but it’s also another signal of how the online world is constantly maturing. Fact is, changes in consumer behavior are amplified in digital spaces and require greater reliance on trusted key technology solutions that connect experiences.
How to Get Your Team Onboard with Switching Your DMS
Dealerships should expect their providers to have well-defined, streamlined processes for DMS installation.
Run Your Dealership, Not Your Technology
Technology has the potential to make dealership employees more efficient and more productive. But, research shows that outdated and inefficient technologies are having the opposite effect in many dealerships.
Who is Mary Meeker, and Why Does She Matter to Automotive Retail?
Consider her the Thought Leader of the Internet. So much so that agencies study her report to direct their clients on future trends and digital marketers/retailers pick apart her findings to uncover competitive market advantages.
The Three Laws of a Connected and Deal-Centric Retail Workflow
Just when we think there’s a clear path to follow, we realize that each customer navigates through the buyer’s journey differently – and so does each dealership. The key is to create a flexible, deal-centric approach that improves the buyer experience and increases profitability.
Make the Most of Your Sales Event: Three Workflow Tips for a Busy Holiday Weekend
A typical holiday weekend can make up a big part of monthly sales, thanks to great deals and extra time for customers to shop. As such, it’s a perfect time to fine tune your showroom workflow.
Use Top Technologies to Attract and Retain Top Talent
The automotive industry has room for improvement when it comes to attracting and retaining top talent. Investing in innovative technology can become an important part of the solution.
