Millennials are impacting every aspect of the auto industry. Be prepared — take a look at Improving the Car Buying Experience for Millennials…and Everyone Else, as presented by Isabelle Helms during last month’s annual Consumer Bankers Association (CBA) conference.
Digital Thought Starters: Alexa Speaks, and Watch Out for Smartphone-wielding Gen Z Buyers
Safe to say, there’s just a little bit of uncertainty as we head into the summer selling season. And apprehension – there’s some of that as well, thanks to tumbling sales, inventory levels and aggressive incentive programs.
May the 4th (and Force) Be With You: Four Ways Auto Retail is Kind of Like Star Wars
There may not be light sabers involved (one hopes), but when it comes to Star Wars and the technology that drives auto retail, we can make a few fun comparables.
Fixed Operations – A Great Way to Step Up Your Game
In times when consumer demand dips or plateaus, it’s important to rely on the other, more literal tools of your trade. If you haven’t done so already, it’s time to invest in fixed operations.
Your DMS provider may be using these 3 tactics to charge more fees
Remember how amazing camouflage was when you were a kid? There was something so cool about wearing clothes that made it impossible to know where the forest ended and where your cargo pants began.
Digital Dealer 22: Discovering the Magic of Millennials
At Digital Dealer 22, the influence of Millennials shaded most sessions with talk about keeping pace with trends in workflow technology, digital habits and workforce changes brought about by this new and powerful buying demographic.
Digital Dealer 22: Searching for Digital Dealers in the Tampa Sun
Digital Dealers are not 21st Century versions to Max Headroom. They’re actually automotive retail professionals interested in finding ways to use technology to improve the way they operate, and to attract and retain customers.
Who Runs Your Dealership, You or Your DMS?
Don’t fall for a DMS that tries to sell itself on standalone features. Insist on integration. The benefits of connecting platforms—including data ownership, reduced data access fees, open vendor selection, and seamless software communication—are already providing many dealerships with a major competitive advantage.
3 Ways You’re Gambling Away Dealership Profits With Old Technology
Sticking with the same DMS while hoping for a different result is like gambling away your dealership’s profits. The benefits of a modern, cloud-based DMS platform—including lower costs, increased security, and improved access—should be enough to convince any dealership that staying the same is just not an option anymore. It’s time to end the disappointment and cash in on the coin.
2017 Compliance Guide Insights: Unfair and Deceptive Acts and Practices Laws
Unfair and Deceptive Acts and Practices (UDAP) laws are designed to protect consumers from unfair and deceptive trade practices. These best practice tips can help you avoid risk and stay compliant.
Selling Cars the Way People Shop for Them
Today’s shoppers expect a connected retail workflow that starts at their personal digital device and ends in a dealership environment, prepped and ready to meet their needs.
Talking Points: Auto Group Settles with FTC Over Deceptive Finance and Sales Claims
As interesting as it is to read about million dollar settlements, what may be more useful is the story behind the agreement – from the extent of the investigation to the findings included in the complaint.
