Change is progress. But, change is scary. This statement is true, yes, but there’s another side to it. When your automotive dealership is busy staying, well, busy, it’s hard to pave the path toward…
Drive to Success: Is Your Dealership Building a Brand That Matters?
When it comes to building your automotive dealership’s “brand,” it literally pays to think beyond the logo. That’s because a well-crafted personal brand helps humanize your sales people, connects your business with the community,…
Exploring the Dealertrack Resource Library
Whether you’re a current Dealertrack customer, dealer or lender interested in learning more about Dealertrack solutions, you’ll find a wealth of knowledge in the Dealertrack Resource Library section of our website. We’ve recently upgraded…
Leadership Lessons: Sustainability is Equivalent to Efficiency for Auto Dealers
Dealertrack, and its parent company Cox Automotive, cares about its employees, its impact on the environment, and making a difference. And our mission, Empower People Today to Build a Better Future for the Next…
Drive to Success: Innovation and Drive for your F&I Strategy
The F&I process, for most dealerships, generates significant potential profit for the business. But regulatory compliance, buyer frustration, and shrinking margins are daily hurdles that threaten to make the F&I process a losing battle.…
Bonus Benefits of a Tech Change
Just like spring-cleaning, decluttering your dealership’s systems paves the way for progress. Updating your automotive dealership’s technology is a lot like spring cleaning. Once you’ve made the mental decision to let go of the…
Drive to Success: Don’t Drag Your Feet on Digital Retailing
Where did you purchase your last vacation? How easy and smooth is your online shopping experience today? You know where this is going… Car buyers want more control of the shopping, buying, financing process.…
DMS: First Among Auto Dealership Systems
The automotive retail market is more competitive now than ever, and car dealers need every advantage. Almost all franchise dealerships say their dealership-management system is the most important system they use, according to a…
Dealertrack and the Evolution of Digital Retailing
Earlier this month, Cheryl Miller, Senior Vice President and General Manager of Dealertrack F&I and Titling Solutions, participated in a keynote panel at the Consumer Banking Association’s CBA Live 2019 conference. The topic was…
Drive to Success: Marketing to Millennials Means Going Green
They say that change is good for you. It turns out that change is also good for the planet. The generation everyone is either trying to sell to, hire, or figure out (AKA: Millennials)…
Experience the Power of Partnerships
Leading-edge technology is one thing. But with an industry as competitive as the automotive market, there has to be more behind any partner-vendor relationship. And all of this fierce competition is driving change in…
Drive to Success: Tech Boom! Is Your Dealership Keeping Up?
It’s not a secret: technology is disrupting the automotive industry. Right now! OK, there’s no reason to panic. In fact, the news is quite positive. Newer, high-tech autos require high-tech repair work—leading to increased…
