Women influence over 80% of all car purchases. Such a strong demographic should inspire your dealership to strategize for selling to women specifically. Hiring women onto your dealership staff should be a priority for your dealership if you want to increase your sales with women buyers.
2018 Readiness – Now is the Time to Modernize
The New Year is the perfect time to implement updated technology at your dealership. Just as you were finally getting around to last year’s good intentions, it’s time to resolve to bring your business into the modern age in 2018, if for no other reason than it can improve your bottom line.
Drive to Success: Service Lane
The dealership service lane is a place for profit-boosting opportunities. Every dealership customer should be made aware of the service department and all it has to offer. Stay updated on efficient service trends like providing real-time customer repair updates and offering auto tools and accessories after each service visit to increase your dealership’s revenue.
Why Dealers are Switching to Dealertrack DMS
So while discounting fear of change as a reason for dealerships to stick with the same old DMS, the reasons for switching to Dealertrack DMS comprise a long list of positives.
Drive to Success: Keeping Customers Satisfied
Customer satisfaction is more than a new year trend. Focusing on your customers’ expectations will help your dealership gain loyal shoppers, attract the new generation of car buyers, and stay up-to-date with trends that can increase your sales. In the end, keeping your customers satisfied means bigger profits for your dealership.
Compliance with Confidence: Introducing the 2018 Dealertrack Compliance Guide
The Dealertrack Compliance Guide offers insight into current rules & regulations so you can safeguard your dealership from audits, fines & consumer fraud.
The Three Pillars of eContracting
As more millennials become car buyers & demand a better online and in-store shopping experience, now is the time to dealers to streamline the F&I process.
Why Dealers Fear Changing DMS Providers
It’s easy to get stuck in a rut. You start doing something one way and before you know it you’re set in your ways and there’s no turning back. It’s a predictable pattern, and one that has more to do with a fear of change than anything else. Sure, it’s easy to shrug off this type of stubborn behavior in opinions and politics, but when it comes to your business, fear of change can have disastrous consequences.
Drive to Success: KPIs
Dealerships that analyze their metrics and key performance indicators increase their sales and productivity. Key performance indicators and metrics can help your dealership understand which department areas need improvement and which are performing well. Tracking and measuring metrics will make your dealership more efficient and boost profits.
How Each Employee Can Help Fight Margin Compression
Margin compression is on every car dealer’s mind. And, even though its causes can be difficult to pinpoint, one thing is certain: today’s car-buying customers have changed, and their behavior is directly impacting your profit margins. So, what can be done? How can your dealership adapt to this new type of consumer? One solution might be closer than you think.
Drive to Success: A Fresh Start in 2018
The new year is just around the corner and your dealership can start taking the right steps towards a fresh start today. Create New Year’s resolutions for your dealership’s departments. Learn about some of the predicted 2018 dealership trends and tips on how your dealership can get a step ahead of the competition this new year.
3 Ways Technology Helps with the Holiday Sales Rush
‘Tis the season of end-of-year car sales, and with all the hustle and bustle of clearing out inventory, it’s important to take advantage of technology to get you through this rewarding, yet stressful time of year. Here are 3 ways technology can help with the holiday sales rush.
