Thought-provoking articles and leadership trends impacting Dealer Principal Owners looking to maximize the profitability and efficiency of their dealership.
The Path to Data-driven Practices Starts With People
Data is everywhere in your dealership. You have access to cold, hard facts about every aspect of operations, from profit margins to customer demographics to the average time of service visits. You know you…
Drive to Success: Measuring ROI? Set Clear, Attainable Goals, First.
The automotive business is as much a “people business” as it is a retail industry. While Dealer Principal Owners (DPOs) and General Managers (GMs) focus on driving business goals and hitting profits, it’s just…
Drive to Success: Choose a Solid Implementation Strategy
Congratulations on your decision to overhaul the technology in your dealership. Or, shall we say…congratulations on taking the first step. That’s because successfully implementing a new technology requires a solid strategy, open communication, and…
Key Takeaways: Mastering the Art of Data-Driven Practices
Looking for data-driven practices to take back to your team? Download our on-the-go PDF that highlights the key takeaways from our on-demand webinar, “Mastering the Art of Data-Driven Practices”
Destination: Success – Master New Market Opportunities
Understanding the changing landscape of the automotive industry is a challenge. If you don’t pay attention to changing trends, you’re likely to get lost. With so many twists and turns in the road to…
Drive to Success: Future-proof Your Dealership’s Profit-Driven Technology Investments
Many automotive dealers are aware that technology-driven investments are necessary in order to ensure the long-term success of their dealerships. Failure to keep up with technology could be the final nail in the coffin…
The New Rules of Data Access in Auto
Your dealership runs on technology. And technology runs on data. Mostly. Having access to the right data, at the right time, without problems like hidden fees or nightmare integration challenges, is extremely important. In…
Drive to Success: The Era of AI in Automotive is Upon Us
Your next car buying experience will be straight out of a science fiction movie: Artificial Intelligence, Machine Learning, Robots…(OK, maybe not Robots). According to a recent study by Cox Automotive, the era of Artificial…
The Future of Data In Your Dealership
Mastering the art of selling cars—and remaining profitable while doing so—has been the goal for auto retailers for over a century. But a fairly recent trend of too much data, and knowing how to…
Drive to Success: Build a Brand Story Worthy of Advocacy
A great story sticks with you for years. The same idea is at the core of building your brand’s story and empowering your brand advocates. Reaching your customers on an emotional level and engaging…
Destination: Success – A Guide to Profitability
The road to success is filled with twists and turns. With new technology and empowered car buyers, the auto industry is constantly changing. Knowing where exactly to invest your time and energy can be…
